Krishna Digital Solutions hit ₹41k with UMAP360.
Revenue recovered in the first 6 weeks. ₹41k recovered in 6 weeks with WhatsApp cart triggers and cleaner Google + Meta attribution.
- 01
The challenge
Cart abandonment was high and recovery was non-existent — no WhatsApp loop, no email retargeting that survived cookie-blocked Safari users. Google and Meta reports disagreed on which carts came from which campaign.
- 02
The recovery loop
WhatsApp cart triggers fired within 30 minutes of abandonment. Click-IDs captured server-side restored Google and Meta attribution accuracy across cookie-blocked sessions. Identity stitched anonymous browse to checkout.
- 03
First six weeks
₹41,000 in revenue recovered through WhatsApp cart triggers at an 8.4% recovery rate. Attribution lifted 21% — the channel mix the dashboard had been showing was 28% off-target. Platform paid for itself in the third week.
The measured outcome.
- 8.4%
Cart recovery.
- +21%
Attribution lift.
- ₹41k
Revenue recovered.
- 3.8x
Platform ROI.
“₹41,000 recovered in six weeks from carts that would have gone cold. The Google and Meta attribution clarity was a side benefit — what we really needed was the WhatsApp recovery loop, and UMAP360 shipped it day one.”
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