Something not working as expected? You're in the right place. Most setup hiccups are quick fixes — a missing key, a date filter, or data that hasn't refreshed yet — and this section walks you through the usual suspects symptom by symptom.

Start with your symptom

Pick the one that sounds most like what you're seeing:

  • Events aren't showing up — your tracker is installed but the dashboard looks empty. Usually a key mismatch, a wrong environment, or a page no one has visited yet.
  • The SDK won't connect — browser console errors, or no requests reaching UMAP360. Often a domain, firewall, or load-order issue.
  • The dashboard looks stale — numbers feel out of date. Main dashboard figures are pre-computed and refresh once a day, so a hard refresh or a wider date range usually clears it up.
  • A connector keeps failing to sync — a warning icon on your Connectors page. Most often expired credentials or a provider that needs re-authorizing.

For step-by-step fixes on each of these, see Common issues.

Most fixes take a minute

A surprising number of "nothing's working" moments come down to one of three things: the wrong write key, viewing the wrong environment (Production vs. Demo), or a date range that doesn't include recent activity. Check those first.

Quick triage

If you see…Try first
No events at allConfirm your tracker is live and using an active write key
Events in testing but not productionSwitch the environment selector to Production
Old numbers on the main dashboardHard-refresh, and widen your date range
A warning icon on a connectorRe-authenticate or check that the credentials are still valid

Still stuck?

If your question is more "how does this work?" than "why is this broken?", the FAQ covers the most common questions about setup, data, identity resolution, dashboards, engagement, integrations, and billing in one place.

When you've tried the obvious fixes and something's still off, our team is happy to help. The fastest way to get a useful answer is to include the specific symptom, what you expected, and a rough timestamp.

Helps us help you faster

If it's a connector problem, note the connector name, the error message shown on the Connectors page, and when it last worked. For missing events, mention whether you're in Production or Demo mode.

Next steps

Last updated 2026-06-11

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